Love them or hate them, the big-headed Funko Pop figures are seemingly right here to remain. At this 12 months’s New York Toy Truthful, Newsweek sat down with the Funko CEO Brian Mariotti to debate the way forward for the corporate.
One fascinating remark made by Mariotta in the course of the interview, was how one in all Funko’s principal targets is to safe the license for Nintendo’s IP.
“We nonetheless need to get these Nintendo characters.”
Funko had considerably of a breakthrough prior to now 12 months with The Pokémon Firm, permitting it to supply a Pokémon Funko Pop line, together with a seasonal Pikachu run.
“To construct that relationship is tremendous vital to us. All of us grew up enjoying Pokémon, with so many followers around the globe, it’s superb to land that license lastly.”
Mariotti believes that is just the start, stating how manufacturing goes to be improve this 12 months, with the plan to make 4 Pokémon Pops for every quarter.
“We will ramp it up a bit with what we did final 12 months.”
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